How does a pair of chinese jeans finally came into your sight? We twist tradition with modern elements and rediscover the story of denim.
Coming into sight .
Participate in the production process, from the perspective of a bystander, we use audio-visual media to show development of advance denim from a chinese traditional factory to an independent brand. Convey the brand spirit from the moment of brand birth.
Always remain true to denim, with the love, devotion and passion that denim deserves.